Partner with us

Sponsorship opportunities for Merton events

Partner with us!

Be part of some of south London’s largest, most exciting and high-profile events. Get in touch to discuss your bespoke package.
events@merton.gov.uk 

The vibrant and diverse London Borough of Merton has a population of over 200,000 residents living in 80,000 households, covering Colliers Wood, Mitcham, Morden, Raynes Park and Wimbledon.

Merton is home to the world-famous Wimbledon Tennis Championships bringing an extra 500,000 people into the borough each summer. Be involved with some of south London’s most exciting events.

Merton 60th birthday 5 May 2025

We’re bringing communities together for a month-long, whole borough celebration of Merton past, present and future. Featuring a programme of pop-up cultural and creative activities across all town centres in Merton – as well as in schools and community venues. The borough’s roads, streets and public spaces will be dressed to impress for this party. A large-scale festival will take place on the May bank holiday weekend - with music, dance, pop-up theatre performances, food, and more, to an expected audience of 10,000 residents.

Musical Fireworks Displays November 2025

Every November at Morden Park and Wimbledon Park are two of the biggest and best-loved fireworks shows in London, often featuring in national and regional TV coverage. Attendance is in excess of 40,000 people with hundreds of thousands of viewers of digital and print event marketing.

Mitcham Carnival 22 June 2025

Legendary event that has been running in Mitcham for hundreds of years. This free and much-loved community event is a firm fixture in the borough’s community events’ calendar. The 2025 event promises to be bigger and better than ever with a mile-long street parade. Attendance is in excess of 10,000 people and with an advertising campaign reach of 120,000.

Merton’s Big Sports Day 7 September 2025

Merton is on a mission to become London’s Borough of Sport, and our free, flagship resident sports festival returns in 2025. Big Sports Day – the biggest event of its kind in London – is produced alongside 75 sports clubs and organisations and inspires residents of all ages to connect with sport and wellbeing activities into the future. Attendance is in excess of 10,000 people, with a digital advertising reach of 150,000 residents, and local and regional media coverage.

Reasons to partner with us

  • Co-brand at our events/venues - with millions of views on associated marketing materials
  • Feature in our email marketing campaigns – 1.8 million annual views bimonthly resident magazine - reaching 88,000 households
  • and on our social media channels - 550,000 monthly views on specialist web pages - 20,000 annual views
    Plus much, much more.

Merton is an amazing borough with 

  • Strong, safe, unique neighbourhoods
  • Diverse, cohesive communities
  • Unbeatable sporting heritage
  • The best transport links in south London
  • Thriving, established businesses and vibrant start-ups
  • Exciting and emerging cultural scenes
  • Brilliant parks and green spaces
  • Great schools

Merton has huge ambitions for the future

  • Becoming London’s first Borough of Sport
  • Building brand-new neighbourhoods
  • Creating one of the greenest boroughs in the capital

It couldn’t be a more exciting time to join us on our journey. Get in touch to discuss your bespoke package. Email - events@merton.gov.uk